Digital Consulting & Strategy

💡 1. 5 Questions to Ask Yourself Before Launching Your Website

A successful website is not improvised. It is the result of strategic thinking carried out long before the first line of code.

At Webify Technology, we believe the key to success lies in preparation. Before you get started, take the time to answer these 5 fundamental questions:

1. What is my main objective?

   Do you want to sell online, inform your customers, or generate leads? Your objective determines the structure, content, and features of your future website.

2. Who is my target audience?

   Knowing your audience means understanding their expectations, behavior, and needs. This directly influences the design, communication tone, and marketing strategy.

3. What is my realistic budget and timeline?

   A website is an investment, not an expense. Defining a clear budget allows you to choose the right technologies and avoid unpleasant surprises.

4. Which competitors’ websites do I admire — and why?

   Analyzing the competition helps identify what works in your sector and get inspired to stand out.

5. How will I manage and update my site after launch?

   A website must live and evolve. From the start, think about maintenance, content publication, and SEO.

👉 Need help defining your digital strategy? Contact our project management experts now for a free and personalized audit.

📞 Contact Webify Technology

🛒 2. Showcase Website or E-commerce: Which Strategic Choice for Your Business?

Choosing between a showcase website and an e-commerce website is one of the most important decisions for the future of your online business.

At Webify Technology, we help each client identify the solution best suited to their needs, resources, and ambitions.

🖥️ The showcase website: Present and convince

• Ideal for businesses that want to present their services, expertise, and generate qualified leads.
• Perfect solution to build your brand image, improve your visibility, and inspire trust.

🛍️ The e-commerce website: Sell 24/7

• Allows you to grow your revenue without interruption.
• Includes a product catalog, a secure payment system, and automated order management.

⚖️ Key questions to ask

• Do you have a product catalog to sell?
• Does your sales process require human support (quotes, advice, direct contact)?
• Do you have a logistics service ready to handle deliveries and returns?

🔄 The hybrid solution

Why not a showcase website with a limited online store? This flexible approach allows you to test online sales while maintaining a strong institutional presence.

👉 Hesitating between the two? The Webify Technology team will support you in analyzing your activity, defining your strategy, and choosing the most profitable solution to achieve your goals.

📩 Talk to a Webify Technology expert