Design & Interactive Marketing

✳️ 1. Visual Identity: Much More Than Just a Logo

Tag: Your visual identity is the personality of your brand. Even before you speak, it speaks for you. A consistent design inspires confidence, attracts the right customers, and strengthens your long-term credibility.

🔹 The Key Elements of a Visual Identity

Logo, color palette, typography, writing style—every detail counts. At Webify Technology, we think of design as a visual language capable of telling your story through every pixel.

🔹 Why a Graphic Charter Strengthens Trust

A consistent identity allows your customers to recognize you instantly, whether they discover you on a website, a poster, or social media. It’s a pillar of your brand awareness and an asset for building a lasting relationship with your audience.

🔹 Case Study

We recently redesigned the visual identity of a client in the technology sector. Result: a 45% increase in conversion rates on their website and greater visibility for their digital campaigns.

🔹 The Link Between Product Design and Web Design

A brand’s visual universe must be consistent, whether it’s physical packaging or an e-commerce website. It’s this consistency across all media that strengthens the perceived value. 👉 Is your communication lacking consistency? Our designers create a strong, modern, and memorable visual identity to help you stand out for the long term.

💌 2. Email Marketing: How to Avoid Ending Up in Spam

Hook: Email marketing remains one of the most cost-effective marketing tools, provided it’s used correctly. A good email is a relevant, well-targeted, and technically flawless message. Here’s how to maximize your chances of reaching your prospects’ inboxes.

🔹 1. Build a quality email list

Use only contacts obtained via opt-in: your recipients must have chosen to receive your messages. A clean and up-to-date list guarantees a better open rate and avoids spam reports.

🔹 2. Check the technical settings

Elements like SPF, DKIM, or DMARC allow you to authenticate your mailings. At Webify, we configure these settings to ensure the optimal deliverability of your campaigns.

🔹 3. Craft a compelling subject line and content

An email subject line should make the recipient want to open, without resorting to clickbait. The content must be clear, personalized, and useful—the goal is to build a relationship, not just sell. 🔹 4. Provide Value Offer exclusive content: tips, discounts, new products, or event invitations. The more value your emails provide, the more engaged your subscribers will be. 👉 Ready to send campaigns that convert? Our interactive marketing team will handle your strategy, creation, and sending, for measurable and sustainable results.

Design & Interactive Marketing

✳️ 1. Visual Identity: Much More Than Just a Logo

🔹 The Key Elements of a Visual Identity

🔹 Why a Graphic Charter Strengthens Trust

🔹 Case Study

🔹 The Link Between Product Design and Web Design

💌 2. Email Marketing: How to Avoid Ending Up in Spam

🔹 1. Build a quality email list

🔹 2. Check the technical settings

🔹 3. Craft a compelling subject line and content

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